Comments on: QR Code Conundrum

By: Mobile Tagging: QR-Codes in Gedenkstätten und Museen

Mobile Tagging: QR-Codes in Gedenkstätten und Museen — Tue, 20 Nov 2012 09:41:35 +0000

[…] Museumsumfeld sind QR-Codes inzwischen weit verbreitet. Das Brooklyn Museum setzt sie seit mehr als einem Jahr für Marketing-Zwecke und als ergänzende Besucherinformation […]

By: Alaska State Museums Bulletin 54 |

Alaska State Museums Bulletin 54 | — Wed, 18 Jul 2012 21:58:06 +0000

[…] cutting edge stuff, turn to the Brooklyn Art Museum’s articles about such things, such as /2011/10/20/qr-code-conundrum where they really crunch the data. This museum is almost always exquisitely in tune with its […]

By: BUZZEUM » Réflexions sur les QR code dans les musées

BUZZEUM » Réflexions sur les QR code dans les musées — Tue, 12 Jun 2012 16:46:04 +0000

[…] lire : l’article de Shelley Bernstein donnant son point de vue sur la question et ici aussi […]

By: Brooklyn Museum: Community: bloggers@brooklynmuseum » WikiLink (QR Redux)

Brooklyn Museum: Community: bloggers@brooklynmuseum » WikiLink (QR Redux) — Tue, 24 Apr 2012 15:31:59 +0000

[…] that we were seeing like five to ten fold drops in traffic. Never one to give up on a problem, this comment from Lori Phillips sparked my interest. I took a look at the stats around the Indy Children’s […]

By: Log Entry No. 19 « WJL10 CI301 Final Project Log

Log Entry No. 19 « WJL10 CI301 Final Project Log — Fri, 17 Feb 2012 13:04:30 +0000

[…] by Shelley Bernstein the Chief of Technology at the Brooklyn Museum, the article is entitled QR Code Connumdrum and raises a number of important issues/points regarding QR codes with in the context of a museums […]

By: Shelley Bernstein

Shelley Bernstein — Thu, 05 Jan 2012 16:11:31 +0000

In reply to Lori Phillips. There's a lot to think about here with these stats, so thanks for posting. QR codes aside, we've had a lot of luck with in-gallery wikipedia projects - take a look at Wikipop. Clearly, there's a lot to the clear and fun signage that goes with this project, too. Like wikipop, I wonder if saying the content is sourced from wikipedia does a lot to increase interest across the board.

By: Lori Phillips

Lori Phillips — Thu, 05 Jan 2012 15:09:43 +0000

Great to hear about your thoughtful approach to QR and I look forward to seeing how things go. I’ve tended to be on the more optimistic side of QR codes, mainly just as a useful tool for the moment for gaining increased levels of information in exhibits; but like you I’m quite sensitive to the technical barriers and inadequate accessibility due to smart phone usage. QRpedia has really inspired me, however, particularly because of its implications for seamlessly providing access to information in many languages. I recently wrote up an extensive case study about the Children’s Museum of Indianapolis’ use of QRpedia codes. I was most shocked to find that some of our more specific/unique Wikipedia articles have upwards of 60% of their total page view traffic coming from QR scans (as opposed to users browsing and finding it the usual way in Wikipedia.) (In December one article actually was 94% total traffic from scans.)

Let me know if you have any questions (or ideas – the QRpedia folks are always looking for feedback.) http://outreach.wikimedia.org/wiki/GLAM/Case_studies/The_Children%27s_Museum_of_Indianapolis/QRpedia

By: Brooklyn Museum: Community: bloggers@brooklynmuseum » QR in the New Year?

Brooklyn Museum: Community: bloggers@brooklynmuseum » QR in the New Year? — Wed, 04 Jan 2012 19:57:13 +0000

[…] while back, I reported that we were in the process of a trial period with QR codes. We’ve just taken a look at the stats, so I’m giving a run down of what […]

By: QR codes – Really, is it necessary? | dgitalmuseum

QR codes – Really, is it necessary? | dgitalmuseum — Tue, 22 Nov 2011 13:57:47 +0000

[…] museums sector for quite some time now (Museum 2.0 by Nina Simon, Scott Billing @museumnext blog,Shelley Bernstein @BrooklynMuseum and many […]